Define: Telemarketing

UK Accounting Glossary

Definition: Telemarketing


Quick Summary of Telemarketing


Selling a product or service by using telephone contact with the potential customer.



What is the dictionary definition of Telemarketing?

Dictionary Definition


The business of selling products or services by making unsolicited telephone calls to potential customers.
The marketing of goods or services by means of telephone calls, typically unsolicited, to potential customers.


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Examples of Telemarketing in a sentence


Telemarketing used to be very popular with advertisers, but now that many people have signed up for the “do not call” listing, it is used less.
To save money, most companies use automatic message systems, or “robo-callers”, to create their telemarketing calls.
The newspaper started a telemarketing campaign to boost its subscriptions, by calling non-subscribers.



Cite Term


To help you cite our definitions in your bibliography, here is the proper citation layout for the three major formatting styles, with all of the relevant information filled in.

Page URL
https://payrollheaven.com/define/telemarketing/
Modern Language Association (MLA):
Telemarketing. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. March 28, 2020 https://payrollheaven.com/define/telemarketing/.
Chicago Manual of Style (CMS):
Telemarketing. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. https://payrollheaven.com/define/telemarketing/ (accessed: March 28, 2020).
American Psychological Association (APA):
Telemarketing. PayrollHeaven.com. Retrieved March 28, 2020, from PayrollHeaven.com website: https://payrollheaven.com/define/telemarketing/

Definition Sources


Definitions for Telemarketing are sourced/syndicated and enhanced from:

  • A Dictionary of Economics (Oxford Quick Reference)
  • Oxford Dictionary Of Accounting
  • Oxford Dictionary Of Business & Management

This glossary post was last updated: 15th February 2020.