Define: Promotional Item

UK Accounting Glossary

Definition: Promotional Item


Full Definition of Promotional Item

A promotional item is merchandise given away free of charge to the public in an effort to promote a business or increase interest or sales in products. In Silicon Valley, these items are called “schwag”.

Promotional items also are used in politics to promote candidates and causes.


Cite Term

To help you cite our definitions in your bibliography, here is the proper citation layout for the three major formatting styles, with all of the relevant information filled in.

Page URL
Modern Language Association (MLA):
Promotional Item. Payroll & Accounting Heaven Ltd. March 29, 2020
Chicago Manual of Style (CMS):
Promotional Item. Payroll & Accounting Heaven Ltd. (accessed: March 29, 2020).
American Psychological Association (APA):
Promotional Item. Retrieved March 29, 2020, from website:

Definition Sources

Definitions for Promotional Item are sourced/syndicated and enhanced from:

  • A Dictionary of Economics (Oxford Quick Reference)
  • Oxford Dictionary Of Accounting
  • Oxford Dictionary Of Business & Management

This glossary post was last updated: 20th February 2020.