Define: Product Placement

UK Accounting Glossary

Definition: Product Placement


Quick Summary of Product Placement


Showing a product in a popular television show or movie to entice the viewer to want to buy the product.



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Examples of Product Placement in a sentence


The product placement of a popular candy in the movie “E.T.” led to a huge jump in sales for that product.
Soda companies rely heavily on product placement, especially in music videos.



Cite Term


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https://payrollheaven.com/define/product-placement/
Modern Language Association (MLA):
Product Placement. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. April 02, 2020 https://payrollheaven.com/define/product-placement/.
Chicago Manual of Style (CMS):
Product Placement. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. https://payrollheaven.com/define/product-placement/ (accessed: April 02, 2020).
American Psychological Association (APA):
Product Placement. PayrollHeaven.com. Retrieved April 02, 2020, from PayrollHeaven.com website: https://payrollheaven.com/define/product-placement/

Definition Sources


Definitions for Product Placement are sourced/syndicated and enhanced from:

  • A Dictionary of Economics (Oxford Quick Reference)
  • Oxford Dictionary Of Accounting
  • Oxford Dictionary Of Business & Management

This glossary post was last updated: 15th February 2020.