Define: Doing Business As

UK Accounting Glossary

Definition: Doing Business As



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Full Definition of Doing Business As


If the name in use in the course of operation for a business differs from the legal name of the entity, that business is said to be “doing business as” whatever name it has chosen to use. The flexible “doing business as” technique has several applications. A legal entity can be created in advance without concern for the name selected then later appropriated for a new venture by selecting a name for doing business as. Doing business as an assumed name facilitates rebranding. Legally distinct but related business entities may collectively all be doing business as a single entity for liability reasons. For many years the old American Telephone and Telegraph Company was doing business as AT&T, before eventually changing its legal name to AT&T. At that point, it was no longer simply doing business as AT&T. Many businesses today are doing business as something other than their official or original name. Doing business as is usually abbreviated as DBA.


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Page URL
https://payrollheaven.com/define/doing-business-as/
Modern Language Association (MLA):
Doing Business As. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. February 22, 2020 https://payrollheaven.com/define/doing-business-as/.
Chicago Manual of Style (CMS):
Doing Business As. PayrollHeaven.com. Payroll & Accounting Heaven Ltd. https://payrollheaven.com/define/doing-business-as/ (accessed: February 22, 2020).
American Psychological Association (APA):
Doing Business As. PayrollHeaven.com. Retrieved February 22, 2020, from PayrollHeaven.com website: https://payrollheaven.com/define/doing-business-as/

Definition Sources


Definitions for Doing Business As are sourced/syndicated and enhanced from:

  • A Dictionary of Economics (Oxford Quick Reference)
  • BusinessDictionary.com
  • Oxford Dictionary Of Accounting
  • Oxford Dictionary Of Business & Management

This glossary post was last updated: 9th February 2020.