Define: Legal Advertising

Legal Advertising
Legal Advertising
Quick Summary of Legal Advertising

Legal advertising refers to the promotion of legal services or legal matters through various advertising channels. This can include advertisements placed by law firms, attorneys, legal organizstions, or other entities involved in the legal industry. Legal advertising may take various forms, such as print ads in newspapers or magazines, online advertisements, television or radio commercials, billboards, and direct mail campaigns. These advertisements often aim to attract clients, inform the public about legal rights and services, or promote specific legal products or services. However, legal advertising is subject to regulations and ethical standards established by legal authorities to ensure accuracy, professionalism, and compliance with applicable laws and regulations.

What is the dictionary definition of Legal Advertising?
Dictionary Definition of Legal Advertising
n.
  1. notices of probate sales and other documents required by law to be published in court-approved local newspapers of general circulation.
  2. commercials for the legal services of lawyers and law firms, which may range from television spots with actors to garish ads in telephone books' yellow pages. Such advertising would have been a cause for disbarment for illegal solicitation of legal services until the U.S. Supreme Court ruled in 1977 that restrictions on advertising professional services were unconstitutional abridgements of free speech. While legal advertising may have the benefit of announcing specialities like worker's compensation or bankruptcy, the size, frequency and message bear little relationship to the quality of the lawyers advertising.
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This site contains general legal information but does not constitute professional legal advice for your particular situation. Persuing this glossary does not create an attorney-client or legal adviser relationship. If you have specific questions, please consult a qualified attorney licensed in your jurisdiction.

This glossary post was last updated: 29th March, 2024.

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  • Modern Language Association (MLA):Legal Advertising. dlssolicitors.com. DLS Solicitors. March 29, 2024 https://dlssolicitors.com/define/legal-advertising/.
  • Chicago Manual of Style (CMS):Legal Advertising. dlssolicitors.com. DLS Solicitors. https://dlssolicitors.com/define/legal-advertising/ (accessed: March 29, 2024).
  • American Psychological Association (APA):Legal Advertising. dlssolicitors.com. Retrieved March 29, 2024, from dlssolicitors.com website: https://dlssolicitors.com/define/legal-advertising/