Business, Legal & Accounting Glossary
The strategy of pushing new products to current customers based on their past purchases. Cross-selling is designed to widen the customer’s reliance on the company and decrease the likelihood of the customer switching to a competitor.
You may want to try and do some cross-selling to get your new product in the hand of more consumers.
In the art of selling, the same person that bought a vacuum might want to buy a television and that’s when cross-selling comes into play.
The integration of various technologies has allowed cross-selling by Apple of its various computer, pad, smart phone and now wearables products.
To help you cite our definitions in your bibliography, here is the proper citation layout for the three major formatting styles, with all of the relevant information filled in.
Definitions for Cross-Selling are sourced/syndicated and enhanced from:
This glossary post was last updated: 29th October, 2021 | 0 Views.