Broad Auction

Business, Legal & Accounting Glossary

Definition: Broad Auction


Broad Auction


Full Definition of Broad Auction


A broad auction is an effective bidding method for attracting a large number of bidders for the sale of a company. This method is extremely effective in maximising the highest bid for the company’s sale. A large auction provides the seller with unrestricted exposure to potential buyers in the market.

A broad auction is a method of attracting the greatest number of bidders possible. The broad auction bidding method can cause the value of the company to rise as bidders compete for the company’s acquisition. This benefits the seller, who is looking for the best possible price for the company. The process of a broad auction can be time-consuming because each potential bid for the acquisition of the business is carefully evaluated. When a larger number of bidders are involved in the sales process, it is also more difficult to maintain confidentiality.


Related Phrases


Auction Process
Targeted Auctions
Controlled Auction


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Definition Sources


Definitions for Broad Auction are sourced/syndicated and enhanced from:

  • A Dictionary of Economics (Oxford Quick Reference)
  • Oxford Dictionary Of Accounting
  • Oxford Dictionary Of Business & Management

This glossary post was last updated: 26th January, 2022 | 2 Views.